Coupons allow you to increase customer loyalty and to
attract new business by creating targeted campaigns for specific
The eSellerCloud coupon code feature supports the following
- Free freight (A price reduction corresponding to the shipment
fee). Note that this coupon type applies for the entire basket, which means that it cannot be limited to specific products.
- Percentage reductions (Reduces the price of the products in the
basket by a certain percentage, e.g. 10%)
- Fixed reduction (A price reduction set to a fixed value, e.g.
Coupon codes can be limited in time, limited to one or more
products or limited to log-in customers. You are able to specify,
whether the coupon should be usable for all products or selected
products only. Note that if you choose that the coupon is valid for selected products, you may select maximum 500 products. Coupons are not suitable for making a coupon that applies for all products except a few.
You're also able to specify a minimum amount that the basket must have in order to qualify for the coupon code. Note that this minimum amount is considered the amount of the basket only for the products in the basket qualifying for the coupon code. This means that the minimum amount may only be reached by products qualifying for the coupon - products not qualifying for the coupon will not be counted as part of the minimum amount.
You can choose whether the codes for the coupon should only be
allowed once or if multiple usages should be allowed. A coupon code
which is only allowed once is useful for e-mail marketing, and
codes that are reusable could go on printed marketing materials or
Moreover, the coupon feature allows you to generate your own
coupon code such as "Christmas", but also supports auto generated
coupon codes. You can choose how many coupon codes you want to be
generated, or you can create them one at the time, defining your
The shop administration lets you investigate the state of the individual
codes in terms of how many times it has been used, on which orders
it has been applied, and what type it is. Furthermore, it is
possible to export information (CSV document) about the codes that
can be used to merge with an e-mail list to create unique mass-mail
Your shop needs to be set up to be able to accept the generated
codes. You need to implement a piece of code, which will be
necessary for the coupon input field and the basket to appear. The
code is accessible for download in the Resources side box to the
right on this page. This code will implement the function to your
shop without the need to add styling to the fields or buttons. You
can place the script wherever you want it to appear in the